Another Announcement and Happy Summer Dreams

May 12, 2014 in annoucement

Yes, another announcement and this is one is big!

Finally, I have grown up. That is the announcement. I have grown a pair, become audacious even and decided I am good enough to make a change in this world. Strong enough to fight for a shift in mind set. Stubborn enough to think I have a better way. Hopeful enough to share it with you. Grateful enough to have you listen.

I have launched a venture that is ambitious enough to change the way people look, perceive, accept and appreciate food -

FOODLY

. Food Loves You. Let's love it back. Because that is how you can

MASTER YOUR PLATE

FoodLY is retail food service aimed at enabling a sustainable relationship between us and food. FoodLY provides the tools, inspiration and understanding to creating inspired, wholesome and unprocessed eating experiences at home and outside.

FOODLY is my grand foray into the world of practically helping those with time, experience and budget constraints to eat better and take pleasure from food. We all know what we should do but it is always hard to follow. FOODLY enables you to stay the course and find ways to build a connection with food.

The secret, to achieving cognitive ability in feeding ourselves, is in building a viable relationship between food and us.

- Asha, Founder FoodLY

Many of us have read Pollan and related books. A lot of us want to change to a healthier lifestyle, one with balance, one that is not a fad but a culture. FOODLY can help you create a food culture.

That is a my short spiel for the service that I am inordinately proud of!

NOURISHED magazine

, I launched last month, is one of the offerings. I am thrilled and happy to say that it has been well received so far! It gives me the faith to launch send more dreams into the Universe.

Through FOODLY, I will be offering

Food Therapy Sessions

Personalized Recipe Packets

inspiring everyone to cook more

Cooking Classes

Workshops

in Photography, understanding food as well as small themed gatherings where we cook and eat together

My hope through these initiatives is to bring an ideological shift in the way we approach what is on our plate - through a deeper understanding of where, how, what and why we eat the way we do. This is indeed a part sociological and part philosophical venture and I look forward to hearing more from you and working with you.

Consultations and cooking Classes can be booked anytime, accessible globally and are available via phone or in person.

I am working on putting together a list of ideas for Workshops. If you have suggestions or would like a theme addressed, please leave me a note and I will incorporate it into the schedule!

For updates on what's happening on FOODLY, please follow along on

Facebook

and

Twitter

Looking forward to hearing your thoughts and comments!

An ANNOUNCEMENT, A MAGAZINE And a New LIFE

April 23, 2014 in magazine, annoucement

At the turn of this year, I mentioned several projects lined up to take off over the course of the year. The first was the launch of my photography portfolio that has brought me in touch with people unexpected!

Today, I have another announcement to make - the launch of a new quarterly food magazine,

NOURISHED

Over the past several years of writing this blog, I have taken a journey that has been immensely gratifying not only in the knowledge acquired but also in the personal connections with so many of you. I have grown in many ways and I have learnt. This magazine is one of my ways of giving back what I have gained through personal triumphs and failures. It is my way of acknowledging that the heart of the family is in the kitchen and in the laughter around the table and wanting to make that happen for everyone.

Within this magazine lies a desire to make eating sustainably not just good but great, inspired and entirely approachable. Every issue will include stories, recipes and photographs to encourage a seasonable and sustainable way of eating while remaining wholesome and healthful. Through stories, debates and features on inspiring businesses, I hope to spread the message of taking pleasure in food and doing with respect for the land that it comes from. My sincere hope is that you will join with me in this journey and spread the message far and wide.

I am extremely thrilled about where this new adventure is going to take me and who I am going to meet and what I do along the way!!!

So without further ado, I present to you the inaugural issue of the magazine, REBIRTH, timed with Spring 2014! This issue is all about rejuvenation, freshness, and being filled with hope.

The issue is out now for purchase in digital and print formats for the introductory pricing of $5 and $10 respectively. For details on the book, a preview inside and to purchase, please visit

NOURISHED MAGAZINE

Launching Asha Photography

February 20, 2014 in annoucement

It is here ... www.ashaphotography.com

I am honestly chuffed that there are some big changes coming.

Today, I am revealing the first of several I am going to share with you.

At the turn of the year, I decided to dive headlong into this roller coaster world of food.

That I love the industry of food is unnecessary to mention, chronicled and evidenced as it is here.

That this arena lifts me up, spins me around and gently lays me back on the ground is also rather obvious.

That it took me so long to submit to its courting is a different story. But I committing I am. I said it .. I do! :) Now, I have made a few pledges. Today, I am revealing the first

I pledge to serve my admiration of this world through my lens

As my first step, I am launching a portfolio site

Asha Photography

. Over the last couple of years, I have been working with several product and companies and media journals. I have had amazing experiences, met several inspiring people in this and related worlds. I have loved writing about and shooting food & travel for them. So, I decided to formalize that exposure and step into this heady world of photography as a professional.

This portfolio launch is just that, a showcase and a shout out for the new chapter in my life as a food and life photographer in earnest.

I want to thank all of you for enabling me to take this step. You honest comments and encouragement has really emboldened me to DO!

My dear friends (you all know who), thank you for all the time you have graciously given me when I have bugged you for suggestions, approval, feedback, moral support, validation and all that! :)

For my inspirations,

. You guys rock! :)

And, much gratitude to my designer and web creator,

O'Mahony Digital Constructions

for making magic and putting up with my 'artistic' demands! I do believe the platform make the photos pop. What do you think?

You can also click through the "Photography" tab above to the site.

Looking forward to hearing your feedback and thoughts on the site!